ProColor Collision Rolls into Georgetown

MILTON (Ontario), October 19, 2020 – Georgetown has become the latest location to join the ProColor Collision family, as the leading automotive aftermarket brand continues to build its presence across more and more Canadian territories.

Daryll O’Keefe, Regional Vice President for Fix Network Ontario, said that Georgetown is an important city for ProColor Collision’s nationwide expansion, pointing to the city’s growing population and an increasing regional demand for advanced collision repair services.

ProColor Collision Georgetown is another feather in the cap of owner entrepreneur John Tsatsos, an industry veteran with over 43 years of experience in the collision repair business. In 1995, he launched Rite Way Auto and currently owns two other body shop businesses – a testament to his entrepreneurial spirit as well as local community development.

Jon Banks, General Manager at ProColor Collision Georgetown, said that the team recognized the significant advantages arising from aligning their business with the ProColor Collision network. He pointed out to continuous training, network support and marketing support provided by ProColor Collision as some of the decisive factors for taking up the franchise.

“ProColor Collision impressed us with their focus on performance and how they go about achieving it. We also love the fact the ProColor will be around for a long time,” Banks says. “They provided us with everything we are looking for in terms of their standard operating procedures, forward thinking, DRP/Fleet relationships and proven track record in the industry.”

“As with all our businesses, we are delivering more than a service at ProColor Collision Georgetown – our focus is on delivering an exceptional customer experience while making sure that we give back to the community too,” Banks adds. For many years now, Tsatsos and his teams have been actively involved in local food and toy drives as well as sponsoring community teams.

ProColor Collision Georgetown is a 9,000-square foot facility, which recently upgraded its equipment to reduce their turnaround time significantly. New upgrades include a Car-O-Liner Evo 3 frame measurement system, downdraft spray booth, dedicated aluminum and steel dent pulling station, rust check, diagnostic scan tools, and 134a and 1234Y A/C machines. All its staff are I-CAR certified and knowledgeable in the latest and most complex automotive repair technologies.

Celebrating the inclusion of ProColor Collision Georgetown in the network, O’Keefe says, “John Tsatsos and his team have built a formidable reputation in the collision repair industry and continue to inspire the newer generation of body shop owners. By continuously learning and adapting, they have successfully created dynamic businesses focused on delivering the best-in-class service to their customers.”