ST. PAUL, MN, July 31, 2026 – A familiar name in the North Hollywood community, ProColor Collision NoHo is beginning an exciting new chapter as part of the ProColor Collision network. Formerly operating as Integrity Collision Center, the shop will continue delivering the same trusted service customers have come to expect while benefiting from the added resources, expertise, and support available through the ProColor brand.
Led by owner Vrezh Isayan, ProColor Collision NoHo brings more than 40 years of collision repair industry experience and a strong commitment to quality craftsmanship, integrity, and exceptional customer service. Since its founding, the shop has focused on providing reliable repairs that customers can trust, building a reputation for quality work and lasting relationships throughout the North Hollywood area.
“We have been in the collision repair industry for over 40 years, and from the very beginning, our goal has been to provide reliable repairs that our customers can trust,” said Isayan. “That commitment to quality and customer service continues to guide everything we do today.”
Joining the ProColor Collision network was a natural fit for the business. ProColor’s focus on quality, innovation, and delivering an exceptional customer experience aligns closely with the values that have guided the shop for decades. Through the partnership, ProColor Collision NoHo will continue offering the personalized service customers know while gaining access to additional resources, industry expertise, and support.
What sets ProColor Collision NoHo apart is its personalized approach to customer care, the quality of its repairs, and a dedicated team committed to getting every job done right the first time. Above all, the team takes pride in the trust customers place in them and works hard to uphold that trust with every repair.
To ensure every vehicle is repaired safely and accurately, the shop continually invests in ongoing training, advanced technology, and state-of-the-art equipment. This commitment helps the team deliver precise repairs that meet the highest industry standards while keeping pace with the ever-changing demands of today’s vehicles.
Customer service remains at the center of the shop’s approach. The team believes in honesty, transparency, and efficiency, keeping customers informed throughout the repair process so they feel confident and supported every step of the way.
“We chose to join ProColor Collision because it shares our core values of quality, innovation, and a strong commitment to delivering the best possible experience and results for our customers,” said Isayan. “We’re excited to combine the reputation we’ve built in North Hollywood with the resources and support of the ProColor network.”
As a long-standing business in the North Hollywood area, ProColor Collision NoHo is proud to be part of the local community and values the relationships it has built with customers over the years. Supporting the community through reliable service and genuine care continues to be an important part of the shop’s mission.
“ProColor Collision NoHo is a great addition to our network,” said Nicky Woerner, Vice President of Sales and Operations. “Vrezh and his team have earned the trust of their customers through hard work, quality repairs, and genuine care for the people they serve. We’re proud to welcome them to ProColor and are excited to support them as they continue building on that success.”
Please join us in welcoming ProColor Collision NoHo and Vrezh Isayan to the ProColor Collision family. We are excited to support their continued growth and success as they begin this new chapter.
You can learn more about ProColor Collision NoHo at www.procolor.com/en/us/shop/noho.
ABOUT PROCOLOR COLLISION
ProColor Collision’s mission is to be a collision repair leader in the United States by offering an outstanding customer experience in state-of-the-art facilities. ProColor was launched in 2001 in Quebec, Canada and has a reputation for quality and consistency in collision repair. It offers independent body shops in the US an opportunity to join one of the largest automotive aftermarket services networks globally. ProColor Collision franchises are not currently being offered for locations in Hawaii, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, or Wisconsin, or to residents of these states. *79411 USA Inc. is the exclusive licensee of the FIX AUTO brand in the United States.
ABOUT FIX NETWORK
Fix Network is a global leader in repair and restoration services for vehicles, homes, and businesses, supporting a growing family of locally owned and operated brands in collision repair, mechanical services, glass care, and property restoration. Our portfolio includes Fix Auto Collision, Fix Auto Service, NOVUS® Glass, ProColor Collision, Speedy Auto Service, Speedy Glass USA, SRP Products, NOVUS® Polish, and Fix Nation Restoration. With over 2,000 points of service worldwide, Fix Network is trusted by customers and industry partners for its commitment to quality, safety, and service excellence. Rooted in entrepreneurship and innovation, we empower independent business owners to succeed with world-class support, advanced technologies, and leading-edge training. Headquartered in Canada, Fix Network continues to expand globally as the premier provider of aftermarket solutions for vehicles and property. In the United States, Mondofix Inc. has granted an exclusive license to 79411 USA LLC for the Fix Auto Collision brand. For more information, visit www.fixnetwork.com.
MEDIA CONTACT
Fix Network Communications
communications@fixnetwork.com